Full Name
Zaileen Janmohamed
Job Title
Chief Executive Officer & President
Company
Bay Area Host Committee
Speaker Bio
Zaileen “Z” Janmohamed is the CEO and President of the Bay Area Host Committee (BAHC), a non-profit corporation focused on bringing major, world-class events to the Bay Area with a mission to unite the region through sport by building pride, connecting communities and re-energizing the Bay.
Janmohamed is a longtime sports and entertainment industry veteran and passionate leader with a wealth of experience in the brand, agency and property verticals of sports. Prior to joining BAHC, Janmohamed was the Head of Commercial Development and Innovation at LA28, where she was responsible for identifying and actioning new initiatives and partnerships to monetize the 2028 Olympic & Paralympic Games in Los Angeles. Grounded in deep relationships and strong collaboration with the IOC, IPC, USOPC, NBC, global corporate partners, regional government, commercial and community leaders, and more; Janmohamed advanced the business of the movement in Los Angeles, driving groundbreaking initiatives including launching the first NIL marketplace (Athlete Marketing Platform or AMP) for Olympic and Paralympic athletes.
Before her time at LA28, Zaileen guided brands including Intel, Google, and VISA in sponsorship and experiential marketing opportunities as Senior Vice President and General Manager of GMR Marketing's San Francisco office. She previously served as the Head of Olympics Management at VISA, Inc., where she was responsible for delivering VISA’s premier sports sponsorship on a global scale for the Olympic Games. She began her career with Major League Soccer, where -- during a critical period in the 10th year of the young League’s existence – she supported the creation, formation and addition of two MLS franchises.
Driven by the belief that diversity and inclusion are catalysts to fuse and maximize culture and business, Janmohamed expects this advocacy will be imperative within her role at the Bay Area Host Committee.
In 2016, Janmohamed was honored as a member of Sports Business Journal’s “Forty Under 40” class and Leaders in Sport’s globally acclaimed “Leaders Under 40.” She was named by Adweek as one of its 2021 “Woman Trailblazers,” and was recently inducted into the Sponsorship Hall of Fame. Zaileen is also the Founder of the Women in Sport Business Program at the University of Massachusetts.
Janmohamed received her Bachelor of Science from Simon Fraser University (Vancouver, Canada) and an MBA and Master in Sport Management from the University of Massachusetts at Amherst. A proud Canadian, Janmohamed lives in the Bay Area with her husband Arif, and two sons, Aydin and Ihsan.
Janmohamed is a longtime sports and entertainment industry veteran and passionate leader with a wealth of experience in the brand, agency and property verticals of sports. Prior to joining BAHC, Janmohamed was the Head of Commercial Development and Innovation at LA28, where she was responsible for identifying and actioning new initiatives and partnerships to monetize the 2028 Olympic & Paralympic Games in Los Angeles. Grounded in deep relationships and strong collaboration with the IOC, IPC, USOPC, NBC, global corporate partners, regional government, commercial and community leaders, and more; Janmohamed advanced the business of the movement in Los Angeles, driving groundbreaking initiatives including launching the first NIL marketplace (Athlete Marketing Platform or AMP) for Olympic and Paralympic athletes.
Before her time at LA28, Zaileen guided brands including Intel, Google, and VISA in sponsorship and experiential marketing opportunities as Senior Vice President and General Manager of GMR Marketing's San Francisco office. She previously served as the Head of Olympics Management at VISA, Inc., where she was responsible for delivering VISA’s premier sports sponsorship on a global scale for the Olympic Games. She began her career with Major League Soccer, where -- during a critical period in the 10th year of the young League’s existence – she supported the creation, formation and addition of two MLS franchises.
Driven by the belief that diversity and inclusion are catalysts to fuse and maximize culture and business, Janmohamed expects this advocacy will be imperative within her role at the Bay Area Host Committee.
In 2016, Janmohamed was honored as a member of Sports Business Journal’s “Forty Under 40” class and Leaders in Sport’s globally acclaimed “Leaders Under 40.” She was named by Adweek as one of its 2021 “Woman Trailblazers,” and was recently inducted into the Sponsorship Hall of Fame. Zaileen is also the Founder of the Women in Sport Business Program at the University of Massachusetts.
Janmohamed received her Bachelor of Science from Simon Fraser University (Vancouver, Canada) and an MBA and Master in Sport Management from the University of Massachusetts at Amherst. A proud Canadian, Janmohamed lives in the Bay Area with her husband Arif, and two sons, Aydin and Ihsan.